Lecture 6 - Advertising

Lecture 6

Advertising 

"often considered as a tool used by capitalism to change established values within society"

"also considered influential in changing our perception in what we may need and want"

After the lecture, what does Advertising mean to me?

• Often used in a more influential way to change current social values and or needs
• some would say it changes us over a long period of time
• often accused of being sexist, presenting a stereotypical views of gender
• but the lecture also sparked a thought that what is sex did actually sell? (not in a prostitution-al kind of way) 
• it drives global economies!
• drives creativity
• advertisements are a artistic representation of making peoples dreams come true
• Art feeds advertisement and visa versa
• it shapes popular culture

So over all, i really enjoyed this lecture, it shows the world of advertising that i wasnt aware existed, it asks questions but answers twice as many, the way it shapes social communities, inspires, and invokes powerful emotions that make people ... Act.